Back to the sheet
07
Stationery shop identity
2026
Snail Mail Co.
A slow, happy snail for a shop that still believes in writing letters.
Client
Snail Mail Co., Coimbra
Role
Stationery shop identity
Deliverables
Logo, stamp, cards, wrapping paper
Year
2026
Case notes
written in pencil first, then typed up
The brief
A stationery shop that runs letter-writing evenings and wanted a brand as slow and friendly as a handwritten letter.
What I made
A happy snail carrying an envelope, with a heart stamp that became the shop’s mark. It appears on cards, wrapping paper and a rubber stamp customers can use at the till.
What happened next
Letter-writing evenings are now fully booked, and the snail has its own postcard series.
